eLIBRARY

21Mar '19

Stop Competing And Start Creating: Nondisruptive Lessons To Shape Companies And Shape Lives

Symonds, M.
Forbes,United States

Nondisruptive creation is a positive-sum approach to innovation that expands the economic pie while solving burning but unaddressed problems our world faces today. Kim and Mauborgne discuss their latest work in an interview with Forbes magazine.
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